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Knest Aluminium Formwork onboards Rahul Dravid as brand ambassador

The legend has been a lifelong contributor in a variety of roles

Knest, an aluminium formwork company, has announced Rahul Dravid as its brand ambassador. The legend has been a lifelong contributor in a variety of roles and across all levels of the game of cricket.

The Wall, as the country fondly knows him, has been the finest ambassador of The Gentleman’s Game, a revered public figure, and a pop culture icon beyond it.

Nitin Mittal, chairman & MD, Knest, shared, “We have been fans of Dravid. His resilience, humility & masterful ability has always inspired us. He has taken cricket & the country forward, and we hope to do the same with Knest. It is an honour to have Dravid with us on this journey.”

Dravid said, “I look forward to visiting the factory in person, interacting with the stakeholders, and understanding the ecosystem better. The association with Knest looks promising and I hope that we can do great things together.”

“When strong walls are what you deliver, what better fit than #TheWall himself”, remarked Pratyush Sinha, consulting director (marketing), Knest & founder of Atomium Labs, the strategy & advertising partner of Knest.

Knest is a construction-tech solutions company with aluminium formwork offerings for real estate and infrastructure development projects worldwide. It was founded in 2014 with the fundamental idea of building an efficient construction ecosystem and has scaled to become a market leader across key parameters.