JK Tyre & Industries forms subsidiary Western Tyres, to foray into US market
The company has been exporting to the US for over two decades
JK Tyre & Industries, a tyre manufacturer in India has announced its foray into the US by setting up wholly-owned subsidiary Western Tyres. The new entity will be based out of Houston, Texas.
The company has been planning to expand its operations in different markets to reduce its dependence on the domestic market.
The company has been exporting to the US for over two decades and has witnessed steady growth due to a network of local partners, acquisition of Mexican tyre manufacturer, Tornel, and enhancement of capacity at JK Tyre & Industries India.
Western Tires will focus on sales, service and network expansion in US. To ensure a robust delivery model, the after-sales service will be backed by a team of technical experts from India and Mexico.