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Housing.com redefines virtual reality in proptech with DigiTour 2.O

With enhanced user-friendly design and improved features like ease of sharing and personalisation, the new version of DigiTour is all set to smudge the line between what's real and what's virtual

Housing.com, Proptech, DigiTour 2.O, Pallav Pandey, PropTiger.com, Makaan.com, Amit Shekhar

Housing.com has redefined the virtual reality in proptech with the launch of its new feature DigiTour 2.O, which enables a super virtual walk through and varied allied features to refine consumer’s search to the extent that they may do away with first level physical recce of property.

With enhanced user-friendly design and improved features like ease of sharing and personalisation, the new version of DigiTour is all set to smudge the line between what's real and what's virtual and thereby provide a complete new experience to the customers.

While Auto tour now has a progress bar which enables a customer to know where they are and how much time it may take, the new View Property Detail feature also provides a glimpse of under construction house to how it will look like post completion and information that are generally unavailable in a walkthrough like price/rent, overview, amenities, etc. whereby reducing the final downtime to the final deal.

Pallav Pandey, group CPO, Elara Technologies, the country’s only full stack real estate technology platform that owns PropTiger.com, Housing.com and Makaan.com;,  said, "With DigiTour 2.0, we have ensured a far superior user experience in terms of access, visibility, features and navigation. Our constant endeavour has been to innovate and bring the best of technology for our homebuyers. Given that our major chunk of traffic is on mobile, our improved version will definitely help them take an informed decision."

Amit Shekhar, head – Housing Studio, said, “With this new feature, we are stepping towards democratizing 3D visualization by using WebVR (Web virtual realty) and the most advanced UI (User interface). Our patented technology on data creation and data compression has helped us deploy the immersive experience on the web. Reaching every milestone, we are inching closer to penetrating virtual reality in daily lives of home buyers,”.

Some of the features that are added in the new version include - enhanced navigation with better accessibility and visibility, advanced auto tour with progress bar as well as advanced share feature to let a customer share the VR content with a click of a button.

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June 2020
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