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AMW participates in Desert Storm Rally


India’s third largest heavy commercial vehicle manufacturer Asia MotorWorks (AMW) participated in the 10th annual Desert Storm Rally 2012 with four especially modified trucks. With this alliance, AMW has become the first Truck Manufacturer in India to be associated with such an iconic event. These trucks were flagged off from the capital city today to travel to over 3000 kms to the finish line in Ahmedabad which is expected to take just over 5 days. The rally route would include night stops at Sarharshahar on February 20, Bikaner on February 21, Jaisalmer on February 22, Bhuj on February 23-24 and then on to Ahmedabad. The 2012 Desert Storm will also venture further into the uncharted interiors of the Thar Desert and the Great Rann of Kutch. The organizers have retained the iconic 300 kms Rann Stage, which would be supplemented by another equally daunting 300 kms Thar stage. There would also be three night stages that offer a unique experience to participants.
The AMW rally team is supported by partners including Meritor, which supplies axles to AMW; Eaton, which supplies advanced gearboxes; Essar Steel, which is a key materials supplier; and Valvoline which is an important lubricants partner.
AMW is the first heavy truck maker to participate in a rally in India and the Desert Storm is widely considered to be the toughest and most grueling long distance rally raid on the subcontinent. AMW will be competing in the ‘Ndure’ category of this iconic event, which is a controlled speed endurance TSD (Time Speed Distance) test for production vehicles.
AMW already has 25,000 trucks on Indian roads since it began commercial production back in 2008. With its focus on driver comfort, AMW has redefined the Indian trucking industrywith itsfeature-rich and value-priced trucks that are very well accepted in the Indian market.

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